Korea's most popular anti-aging ingredient. Four brightening powerhouses. One serum. Dull skin, dark spots, uneven tone, loss of radiance — the SAM'U PDRN Ultimate Aura Target Serum tackles all four...

Soft, cloudy exfoliation. Zero scratching. No tightness. Made for sensitive skin. The SAM'U PH Sensitive Cloud Peeling Gel uses a cushiony cloud-like gommage texture to gently lift away dead skin...

Sensitive Barrier Cream is a nourishing moisturizer designed to protect and strengthen delicate, easily irritated skin. Formulated with a weak-acidic pH, it helps maintain the skin’s natural balance while supporting...

Your skin is thirsty. This fixes it in one spray. Whether your skin feels dry at your desk, hot after a workout, tight after cleansing, or dull under makeup —...

Clean skin, zero tightness. pH-balanced foam for sensitive and dry skin. The SAM'U PH Sensitive Gel Foam Cleanser is formulated for skin that reacts easily — dry, sensitive, reactive, or...

SAM'U PH Sensitive Aqua Fit Face Mask (5 Sheets) is a deeply hydrating and soothing sheet mask designed to restore moisture and balance sensitive skin. Formulated with a skin-friendly pH-balanced...

SAM'U PH Sensitive Cool Fit Face Mask (5 Sheets) is a refreshing cooling sheet mask designed to calm overheated, irritated, or sensitive skin while restoring moisture balance. This soothing Korean...

 - 4-Acid Complex (AHA/BHA/PHA/LHA) — Gently exfoliates, clears clogged pores, and improves skin texture.- Sebum & Pore Care — Helps reduce shine, tighten enlarged pores, and balance oil levels.- Calming...

Red, reactive, irritated skin — this mask was made for you. Most calming masks contain one or two soothing ingredients. The SAM'U PH Sensitive Relief Fit Mask combines five types...

SAM'U PH Sensitive Spot Cream (30ml) is a calming treatment designed to visibly reduce redness while helping restore and strengthen sensitive or irritated skin. This lightweight blue calming cream is...

Dull, uneven, tired-looking skin — one mask, three brightening powerhouses. The SAM'U PH Sensitive Tone Up Fit Mask combines Glutathione, Niacinamide, and Vitamin C — the three most clinically recognized...

SAM'U pH Sensitive Toner 130ml is a gentle, hydrating toner designed to restore your skin’s natural balance while strengthening the moisture barrier. Formulated with a weak-acidic pH level, this toner...